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The Musician's Handbook: A Practical Guide to Understanding the Music Business, by Bobby Borg
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An unparalleled insiders guide to surviving and thriving in the music business. In The Musician's Handbook veteran drummer Bobby Borg reveals his 25 must know secrets of perusing a successful career in music. Informative one to one interviews throughout the book with industry professionals make essential reading for musicians, songwriters, publicists, agents and anyone else who is interested in making a success in the music business. - Gets down to basics and provides a solid introduction to the business of music. - Filled with practical advise from the professionals
- Sales Rank: #1641862 in Books
- Brand: Brand: Billboard Books
- Published on: 2003-05-01
- Released on: 2003-05-01
- Original language: English
- Number of items: 1
- Dimensions: 9.20" h x .75" w x 7.00" l,
- Binding: Paperback
- 256 pages
- Used Book in Good Condition
From the Author
NOTE: The Musician's Handbook investigates the realities of the music business behind the glamorous fantasy world often portrayed in the media. It is designed to help you to understand the ins and outs of the music industry. At times it will seem harsh. But the more aware you are of the potential obstacles in your path, the better prepared you will be to overcome them. Whether you're out on the road, or just getting ready to cut your first record, it pays to be armed with as much ammunition as possible. Perhaps these quotes from Sun Tzu's The Art of War, an ancient Chinese strategy adapted by leading business professionals today, will illustrate this point:
"Know yourself and know your enemy and you will fight a hundred battles without disaster."
"Know the ground, know the weather; your victory will then be total."
From the Inside Flap
Though the Musician’s Handbook focuses on information that will increase your chances for success in the business, it’s important for musicians to understand that their passion for music is already their success. They've found something that gives them true meaning; and that's something that many people don't find till late in life or sometimes not all. Make sure to hold on to this emotion. Don't let your love for music be contingent upon getting a deal, being wealthy, or selling millions of records. That’s only the icing on the cake. Always remember that you choose music for your life because you loved it first and foremost. This way, you'll be happy whether you're performing before 30 people in a coffee house, or 30,000 in a stadium.
With musical talent, business preparation, and a realistic attitude you can have an extremely rewarding career in music, both creatively and financially. I trust you'll find The Musician's Handbook a valuable tool in helping you achieve your professional goals. Let’s get to it!
About the Author
Bobby Borg has more than 25 years of music business experience,. The author of six instructional method books, he lives in L.A.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Four Stars
By G-Money
Very thorough book needed by anyone starting in the music biz
5 of 5 people found the following review helpful.
absolutely necessary
By Susanna Kurner
This is an excellent book for someone just getting into the business. Not just for rockers, either! Easy to read and understand. The best part is, this guy's not bitter about the whole industry! It's great to read a book that doesn't just tell you how horrible everything is in this business and how you are destined to fail! He just gives you the facts along with great anecdotes.
You MUST buy this!!!
3 of 3 people found the following review helpful.
The Musician's Handbook - An Excellent Guide to the Music Industry!
By Lee Mellott
Bobby Borg has penned an excellent guide to the music industry. The 288 page soft cover book, "The Musician's Handbook" is jam packed with clear information on what you need to do to accomplish your goals.
Building from Chapter 1: Important Tips to Consider On Your Path to Success to the Afterword: The Future of the Music Business, Bobby lays out the tips, techniques and tools to help you build your career and avoid many of the pitfalls of the music industry.
While there are a number of music industry books that describe how to deal with copyrites, finding the key players in your career, what to look for in a record deal etc Bobby takes it a step further. In the first chapter, Bobby shares dozens of tips to help you get started - the basics. For the new musician starting out Chapter 1 is a true gift that can save literally hours of time. When my singer/songwriter daughter was making her first demo we felt showing her range and diversity was key. Even though she knew she wanted to sing pop, we spent hours looking for songs that would show how she could "sing everything". We weren't sure how many songs to include on her CD, what her press kit should include etc. We figured this out through trial and error and asking lots of questions, had we had Bobby's book we could have saved a lot of time. My daughter has been approached with tons of offers both real and fake. We have learned to not take things at face value, to check everything out, to get things in writing. We spent a lot of time that you can save by reading the first chapter. This first chapter also includes info on what makes a song a hit, networking and more.
Though the book explains some pretty complex information, Bobby writes in a clear, easy to read style and includes lots of anecdotes to spice up the text. Each chapter covers the topic in great detail. The chapter on Live Performing and Touring for example, covers the nitty gritty of the costs and realities of live performing. Information runs the gamut from the early stages of touring to touring in the big leagues, different ways you can be paid, contracts and riders, getting the gigs and more. And it includes fascinating little sidenotes like the Top Ten Rider Countdown (Iggy Pop requested a Bob Hope impersonator be backstage!)
Chapters include Chapter 1: Important Tips to Consider on Your Path to Success Chapter 2: Band Membership Chapter 3: Contract Employment and Self-Employment Chapter 4: Solo Artist and Employer Chapter 5: Your Attorney Chapter 6: Your Personal Manager Chapter 7: Your Business Manager Chapter 8: Your Talent Agent Chapter 9: Your Record Producer Chapter 10: Record Royalties, Advances and Deals Chapter11: Music Publishing Chapter 12: Live Performing and Touring Chapter 13: Merchandising Afterword: The Future of the Music Business. Borg also includes an index at the back, so you can access the information you need quickly. A number of resources are given throughout the text; where to share your music for podcast purposes, unions, performining rights organizations, recommended books etc.
Overall an outstanding resource for the new musician and an excellent guide and sourcebook for the accomplished artist. Highly recommended!
~ Lee Mellott
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